Do US fast-food customers want plant-based meat? Panda Express thinks so, but McDonald's has doubts

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Do Americans want plant-based options at fast-food restaurants? Two recent moves show restaurant chains are still undecided. On Wednesday, Panda Express reintroduced plant-based chicken, which it developed with El Segundo, California-based Beyond Meat. Beyond Orange Chicken will be available at hundreds of U.S. stores for a limited time.

FILE - This image released by McDonald’s in February, 2023, shows the McPlant plant-based burger and and the new plant-based McPlant Nuggets. it co-developed with Beyond Meat. During an appearance at the Wall Street Journal’s Global Food Forum, McDonald’s U.S. President Joe Erlinger said the“I don’t think the U.S. consumer is… looking for the McPlant or other plant-based proteins from McDonald’s,” Erlinger said..

Erlinger said McDonald’s will keep an eye on plant-based trends, but prefers to focus on chicken in the U.S. right now. Still, Panda Express is bullish about plant-based meat. It first tested Beyond Orange Chicken in 2021 and rolled it out nationally for a limited time in 2022. “We’ve never received so many social media comments begging for an entree’s return,” a Panda Express spokesperson said. The company said fans even started a petition asking the company to bring the dish back.

“If our fans continue to love and demand it, there’s potential to expand availability,” the Rosemead, California-based company said.

 

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