Russell Crowe drawn to Muff Liquor company through ‘fantastic’ origin story

Hollywood star Russell Crowe said he decided to invest in a Co Donegal liquor company after being drawn to its “fantastic” origin story.

“Hopefully this is the beginning of a long series of successes for you, for your company,” he told chief executive of the company Laura Bonner.Ms Bonner’s grandfather Philip, a potato farmer, began experimenting with making vodkas and gin using his own recipe. “It is a great product and the story is a fantastic story that will travel from place to place, from country to country. And I just wanted to be part of that.”

He said: “We wouldn’t pedal muck, this is good stuff. I think people like the fact that there’s a story with it, it’s not just a drink. So I like that too.”

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