Taylor Swift may have captured the charts, but Charli XCX captured the zeitgeist

is so popular, Lana Del Rey didn’t mince words: “She wants it. She’s told me so many times that she wants it more than anyone,”. “And how amazing – she’s getting exactly what she wants. She’s driven, and I think it’s really paid off.”

Taylor Swift’s new album is about a reckless kind of freedom. If only it sounded as uninhibited | Laura SnapesAccording to Taylor Nation, the deluxe editions were released to celebrate Swift’s blockbuster Eras tour hitting the UK a week earlier, on 7 June. Fans had another theory: by releasing an avalanche of new album variants, geolocked to the UK, Swift was attempting to block Charli from the top spot of the albums chart, thereby maintaining her own run at No 1.

But it’s likely that Swift has attracted ire for her TTPD reissue strategy simply because she’s done it so many times, in so many different flavours, to the point that even the most apologetic fans have reached the end of their tether. That she seems to reissue TTPD specifically to best smaller artists – and, notably, smaller female artists – creates the image of Swift as Goliath attempting to crush Charli’s hedonistic, gothy David.

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