When it comes to beauty products that take the effort out of looking like you've put any effort in, I'm all ears. Lazy girl beauty? They're talking to me. So, when I spottedcreating a buzz on TikTok, which promises long-lasting lip colour in just a few swipes, I was intrigued. A healthy rouge with no top-ups is definitely something I can get on board with. The viral product comes in 16 shades and counts Hailey Bieber, Kerry Washington, Eva Longoria, Olivia Wilde and Doja Cat as fans.
You'll definitely have seen the videos - theis purple upon application, but when wiped off, transforms your lips to whichever shade you've selected. Fade-proof and transfer-proof, is it worth the hype, or just another flash in the TikTok pan? I was sent the product in three shades, but the one that immediately stood out to me was Crush - a gorgeous coral pink that would give me the natural look I was searching for to wear every day. The application process was seamless, and once I'd wiped off the stain with a damp tissue, I was seriously impressed. It does exactly what it says on the ti