Analysis:Pixar's 'Elemental' challenge: Originals aren’t breaking big at the box office

  • 📰 ChannelNewsAsia
  • ⏱ Reading Time:
  • 54 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 25%
  • Publisher: 66%

Entertainment Entertainment Headlines News

Entertainment Entertainment Latest News,Entertainment Entertainment Headlines

LOS ANGELES : Pixar, the studio that introduced the world to blockbuster franchises “Toy Story,” “Monsters, Inc” and “Cars,” has a problem: an original film it spent seven years nurturing bombed at the box office.The weak opening of “Elemental” this weekend has thrust the Walt Disney-owned

LOS ANGELES : Pixar, the studio that introduced the world to blockbuster franchises “Toy Story,” “Monsters, Inc” and “Cars,” has a problem: an original film it spent seven years nurturing bombed at the box office.

The results represent a conundrum for the animation hits factory, say experts and former employees: How will Pixar launch new properties when moviegoing audiences only have time for well-known characters? To be sure, the challenge for originals is not Disney’s alone. Universal Studios will confront it later this month with DreamWorks Animation’s coming-of-age fantasy, “Ruby Gillman, Teenage Kraken.”

"The generation now flexing their economic muscle were raised on games and anime," Sito said."Their sensibilities and timing are different. Witness the new 'Across The Spider-Verse' movie." "People went for their comfort zone, which is ongoing sagas," said Jeff Bock, senior box office analyst at Exhibitor Relations Co."Pixar trying to drop an original piece like 'Elemental' was always going to be a challenge in the middle of this sequel-fest.”Interviews with four current and former Pixar senior managers depict a studio caught in transition and still finding its way under new leadership.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 6. in ENTERTAİNMENT

Entertainment Entertainment Latest News, Entertainment Entertainment Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

New Pixar film 'Elemental' opens weak for DisneyLOS ANGELES : Pixar's new animated movie 'Elemental' debuted with $30 million in ticket sales at U.S. and Canadian box offices over the weekend, according to estimates from distributor Walt Disney Co on Sunday. The opening fell shy of box office forecasts and ranked among the lowest ever for a film from
Source: ChannelNewsAsia - 🏆 6. / 66 Read more »

Pixar film 'Elemental' opens as studio's second-lowest box office debutLOS ANGELES :Pixar's animated movie 'Elemental' took in roughly $30 million at U.S. and Canadian box offices over the weekend, the second-lowest debut in the history of the acclaimed studio behind the 'Toy Story' franchise, 'Finding Nemo' and other classics.'Elemental,' a story about overcoming outward differ
Source: ChannelNewsAsia - 🏆 6. / 66 Read more »