FILE - Jessica Alba arrives at the 5th annual InStyle Awards on Monday, Oct. 21, 2019, at the Getty Center in Los Angeles. Shares of Honest Co., the diaper and baby-wipe seller founded by Alba, soared 44% in their stock market debut, Wednesday, May 5, 2021, valuing the company at nearly $2.1 billion.
NEW YORK — Shares of Honest Co., the diaper and baby-wipe seller founded by actress Jessica Alba, soared 44% in their stock market debut Wednesday, valuing the company at nearly $2.1 billion. Along with detergent, the company’s other first products included diapers and wipes that were sold on Honest Co.’s website. Today, the brand includes moisturizers, mascara and vitamins. While most of its sales come from its website, it also sells its products in major stores, including Target and Amazon.com.