Not Even Coronavirus Can Stop the Cult of Celebrity

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Remember when celebrity culture was supposedly over? It’s okay if you don’t. It was declared so in early lockdown, a distinct era that feels decades ago. Nine months later, there’s little to show for what once seemed like a unanimous agreement that celebrity culture had changed profoundly in the wake of a virus that left us socially distanced, societally divided, and, in too many cases, dead.

“I’m deeply sorry for breaking the rules and in turn understand that this puts people at risk,” read part of Ora’s apology. “This was a serious and inexcusable error of judgment.” Indeed, and unless she happened to miss the preceding pandemic months, Ora knew exactly what she was doing and almost certainly realized ahead of time that an apology would easily absolve her transgression.

And that will probably be the last we hear of it. This do-first-apologize-later system works only with the public’s participation. A system without tangible consequences has little to teach anyone on either side of those consequences.To be clear, I don’t think someone should be crucified for saying something stupid or breaking social distancing. But the manner in which celebrity blowback tends to blow over is indicative of celebrity’s continued stronghold on culture.

I do think that the manner in which celebrity blowback tends to blow over is indicative of celebrity’s continued stronghold on culture.

 

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