“Bryon is uniquely qualified to more broadly lead our financial and business operations and to take on an important strategic role as well. His deep knowledge of CBS and so many critical parts of our business – broadcast, production, digital, syndication, stations – will be an enormous asset to our Group,” said Cheeks, in a prepared statement.
Rubin will oversee all financial and business operations that support the divisions of the CBS Entertainment Group: CBS Entertainment, CBS News, CBS Sports, CBS Studios, CBS Television Stations and CBS Television Distribution, the company’s first-run syndication division. He will also work with Cheeks on operational matters fand strategies to grow all CBS businesses.
Rubin first joined CBS in 1999. He has also served as chief financial officer of the CBS Television Network, executive vice president of corporate development for CBS Corporation, and dhief financial officer of CBS Interactive. Before joining CBS, Rubin worked in investment banking and public accounting. He is a graduate of Lehigh University and the Wharton School at the University of Pennsylvania.