At a staff meeting, on a Tuesday in 1991, FOX president Jamie Kellner began musing about the Super Bowl. CBS had the rights to the next one, and in fact, the rights to the next few Super Bowls were already locked down by other networks.
He told Gold he wanted MC Hammer to perform on Fox during halftime of the game. In between songs, he wanted freshsketches. He’d find a corporate partner to sponsor the entire program and foot the bill for production and promotion. Gold liked the idea, but only to a point.halftime show and have MC Hammer do the musical number,'” he says. Discussions wore on, and the idea was pushed a year, by which time MC Hammer had dropped out, and Coleman had signed Frito-Lay to sponsor the whole thing.
On Super Bowl Sunday, the studio filled with guests, including Kirstie Alley, Pauly Shore, Sam Kinison, and Blair Underwood, who mixed with cast members. There was an open bar. The party atmosphere didn’t quite extend to the writers, who were rewriting and tweaking sketches right until show time. “That was one of the jokes I put in my pocket because I knew the censors wouldn’t let it go,” says Damon. He wanted to surprise Grier, make him laugh. He did. He also made Jamie Kellner laugh, which was why the joke made it onto the air.
“I had five seconds to make the call and quickly decided not to delete the reference,” says Bay. “Lewis’s being gay was openly discussed in Hollywood. Jamie asked if I’d cut it, to which I replied, ‘No.'” Lewis’s lawyer threatened legal action, but none materialized. Gere’s agent called the show incensed and threatened to cause problems but mostly didn’t.
''Men On Football'' was the best. Lol!!
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