According to a press statement, the idea of the collab began when Luian, Mambo Kingz and Farruko wanted to honor classic reggaeton. The single brings back old-school reggaeton, including artists of different generations, who make the song stand out in the modern landscape.
Filmed in Miami, Fla., the video was directed by Eif Rivera takes the audience to a party hosted by all the artists, where the only purpose is to celebrate music. DJ Luian & Mambo Kingz founded the label Hear This Music in 2015 and have produced songs for artists like Ozuna, Becky G, Daddy Yankee, Anuel AA, among others.
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