McDonald’s sets out today on a fun little fool’s errand: Serving a new crispy chicken sandwich to rival the success of the ones at Popeyes and Chick-fil-A. It’s a clear attempt to insert itself intoThe new offering, the McDonald’s Crispy Chicken Sandwich,. It’s a fried chicken sandwich topped with butter and crinkle cut dill pickles on a “buttery” potato roll . A deluxe version has lettuce, tomato, and mayo. Another innovation: They’re served in foil bags, as at Chick-fil-A.
to management earlier this year that ”a Chicken Sandwich at McDonald’s should be our top priority.” McDonald’s wants a piece of that action — complete with fries.
Really bad article.
Eater is definitely my favorite source for food-related writing by people who know absolutely nothing about food and the restaurant industry.
Your assumptions are incorrect. The BBQ Chicken sandwich was on our calendar before this Popeyes sandwich came about. Creating a new version of our chicken sandwich has been underway for 3 yrs. We are always looking at upgrading our menu items, like we did with fresh beef.
Nor did we need this tweet.
Stop right there McDonalds don’t you mess with my Spicy Chiken Sandwich. dontyoudoit
JoeTurtlehead
May the odds be ever in your flavor. Even tho they’re certainly not rn.
McDonalds
Another McDonalds sandwich that I will never eat.