As Disney's "Frozen" stars Elsa and Anna hit the theaters is the hot release of "Frozen II", toy makerThe firm upgraded shares of Hasbro to buy from neutral and kept its $117 price target, about a 20% for the toy maker that closed at $97.23 per share on Friday.
"Our trade checks indicate positive pickup for Hasbro into November, driven by improvement in doll category and action figures, and improving Nerf trends," said UBS analyst Arpine Kocharyan in a note to clients titled "Warming Up To Frozen."
Clever time to bring the film out, this sort of thing will fly off the shelves!
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