is firmly a Diamond document, tackling the crumbled romances of her past. The breakups Diamond has been through haven’t made her bitter, though — they’ve made her stronger: “You have to learn to love yourself and reprioritize the other things you love so they take up more space in your life,” she says. “I don’t know if heartbreak ever goes away. I think your life just gets bigger around it, making it feel smaller or harder to see as it gets further away. That growth is beautiful.
” represents an immersive “hyperreal reflection” of the singer’s life. In it, the artist is presented as a high-tech celebrity doomed to infinite self-imposed loneliness and uncertainty while simultaneously confronted with idealized images of herself everywhere. This hyper-visibility is at paradoxical odds with how Diamond feels “totally invisible to the one person who I really wish would notice me.
As a child, Diamond was always “drawing and dancing and making stuff.” Growing up amid the lustrous advertorials of the early 2000s, preteen Diamond found herself drawn to the art of high fashion commercial advertising. When she was about 11 years old, she began poring over high-gloss fashion magazines, entranced by the celebrity-modeled promos for designer Gucci handbags and department store perfumes from Dior and Chanel.
“I think that must have been a really formative age, because I always return to the tear sheets I collected back then for inspiration,” Diamond says. “I was always more interested in the advertising than the editorials, especially perfume adverts. I think those are most inspiring for me because to create an image or visual representation of a smell, you have to really get into semiotics and associations to trigger those clues about what the smell is like.
Diamond’s preoccupation with commercial imagery, particularly the work of famed fashion photographers like Nick Knight, David LaChapelle, and Inez & Vinoodh, sparked an interest in photography and fashion, the latter of which she later studied at Middlesex University after moving to London when she was 19. While majoring in fashion design, styling, and promotion, she made ends meet by working various retail jobs, all while building her photography portfolio on the side.
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