Burb's first two stores are in Port Coquitlam, B.C., an area near Vancouver where young professionals are settling.
For Burb Cannabis chief executive John Kaye, promoting B.C. bud comes naturally. “Growing up in B.C., we really understand the product,” he says of his cannabis-culture brand. “We love cannabis flower and everything that goes with that. It’s just the most natural thing for us to do.” A portmanteau for burning herb, the name Burb also represents Kaye’s commitment to servicing the outlying areas of Canada’s largest metropolises.
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