Brut., Digital Media Firm for Millennials and Gen Z, Pushes Into U.S., Raises $40M

  • 📰 THR
  • ⏱ Reading Time:
  • 44 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 21%
  • Publisher: 53%

Entertainment Entertainment Headlines News

Entertainment Entertainment Latest News,Entertainment Entertainment Headlines

Brut., a French digital media company serving 'socially conscious' news and entertainment videos to millennials and Gen Z, has launched in the U.S.

The Paris-based firm says its"socially conscious" videos can replicate what Netflix has done for entertainment and Spotify for music. Says CEO Guillaume Lacroix:"For news, there was no truly global brand — until now."

Guillaume Lacroix, founder and CEO of Brut., made the announcement on Wednesday. The company, founded in 2017 and headquartered in Paris, said it would use the capital injection "to continue its worldwide expansion," starting with the U.S. wants its advocacy journalism to lead to conversation around topics that matter most to its target audience, including social impact, the environment, accountability for power, and women and minority empowerment.

It publishes content in sections from news, international and economy to science/technology, entertainment, sports, health and nature. Among recent stories were ones with such headlines as "The #MeToo Movement, 2 Years Later," "Bill Gates’ Wake-Up Call," "Blankets of Hope for the Homeless" and "Extinction Rebellion Youth Coordinator’s Message to Trump."

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 411. in ENTERTAİNMENT

Entertainment Entertainment Latest News, Entertainment Entertainment Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Settebello Teams With China’s VideoUp to Promote Western CelebritiesTalent and literary management company Settebello Entertainment and Chinese talent representation and digital media firm VideoUp are entering into a strategic partnership to help Western celebritie… Why? baashley Power moves baashley 🙌
Source: Variety - 🏆 108. / 63 Read more »