Hasbro Picks Up Peppa Pig in $4 Billion Deal

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Hasbro is making a big bet on entertainment aimed at young children by acquiring Entertainment One for $4 billion cash

Hasbro Inc. is making a big bet on entertainment aimed at young children. Pawtucket, R.I.-based Hasbro said Thursday it agreed to pay $4 billion in cash to acquire Entertainment One Ltd., an entertainment company that produces content for children and adults.

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