‘Baby Shark’ is a global phenomenon that’s amassed more than 2.8 billion views on YouTube so far. — Picture courtesy of Pinkfong
Doing so helps parents to keep an eye on their child’s online activity while giving them a chance to let young ones understand the need for a balance between offline and online play. Lee added that one of the greatest challenges in making educational content is a lack of interaction where children simply view the video passively without engaging in active learning.
“If you slip into the shoes of a two- to five-year-old, there are so many things in this world that don’t make any sense to you.and Pinkfong’s content, they get familiar with the real-life themes embedded in the videos and it ultimately helps make connections to the world.”After seeing the success of ‘Baby Shark’, Pinkfong set out to create several different versions of the hit song.