McDonald’s new retro posters are making me nostalgic

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Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles.

In celebration of its 50th birthday, McDonald's has unveiled a new ad campaign featuring a series of delightfully retro poster designs. The stylish illustrations take us back to the early days of the fast food chain, with 70s-inspired artwork that playfully reimagines McDonald's most beloved characters ., and its latest campaign is a wonderful homage to its humble beginnings.

Featuring iconic characters such as the Hamburglar, Mayor McCheese, Birdie and my personal favourite, Grimace, the retro designs are an embodiment of McDonald's youthful spirit – taking us back to childhood memories of Happy Meals and hamburgers galore. Designed in the style of retro party invitations, each illustration reads"You're invited", representing the sense of community and warmth that has carried throughout McDonald's 50-year legacy.

 

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