EXCLUSIVE: Wang Yibo Named Loewe Global Brand Ambassador

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The Chinese star is slated to attend the brand's spring 2025 men's show in Paris on Saturday.

Expect hundreds of dedicated fans, many of whom would travel across Europe for the opportunity to get a glimpse of Wang in person, chanting his name outside the venue.in March, said of Wang: “Not only has he achieved global recognition as a singer and dancer, he’s also exploring new territories including acting, motorcycle racing and fashion — we love this multifaceted approach to creativity and how much it resonates with Loewe’s own prismatic identity.

I’m looking forward to joining Loewe and creating many more remarkable moments together,” added Wang, who is also a promotion ambassador for the Paris 2024 Olympic Qualifier Series in Shanghai.‘s most marketable male stars with more than 40 million followers on Weibo. His name logs more than 280 billion impressions on Weibo, and 6.4 billion views on Xiaohongshu.

 

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