'Black Barbie' Proves That Representation Is Relative — And Sometimes Unproductive

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Like last year's 'Barbie,' a new documentary raises questions about whether seeing yourself reflected in commercialized art serves you or a corporation.

At its best, writer-director Lagueria Davis' film aims to challenge the level of responsibility placed onto Black Barbie and Mattel.of white feminists everywhere, an examination of the actually groundbreaking path of the single Black doll at the periphery of that movie seems marginally necessary.

Before then, it was just something that Mitchell and a few others pitched to the otherwise white and noncommittal Mattel team. With Perkins leading the charge, Black Barbie was born. And subsequently, a generation of Black girls — at the risk of sounding trite, though that would mimic many of the sentiments repeated in “Black Barbie” — began to see themselves reflected in the dolls.

To add to that, there are platitudes about Black Barbie from others interviewed — like “it allowed the Black girl to be the heroine of the story,” a line from Patricia A. Turner, a professor in the African American Studies Department at the University of California, Los Angeles. “I think Barbie is not going to do anything that you have not done,” says Antwann Michael Simpkins, a candidate of philosophy in UCLA’s Sociology Department. “And that’s on the parent end, as well as Mattel’s end. I don’t want to place onto Barbie the work that we should be doing as a society to dismantle.”

 

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