Katie Couric steps in to produce ALS campaign film

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'Brian and Sandra have restored my faith in the ability of a small group of people to change the world,' the TV journalist says of the couple at the heart of 'For Love & Life: No Ordinary Campaign.'

As a longtime champion of awareness for both colon cancer and Parkinson’s disease, veteran TV journalist Katie Couric is no stranger to health advocacy. So she was naturally intrigued when she learned, through a 2022 Politico piece by Sam Stein, about ALS patient — and onetime Obama administration lawyer — Brian Wallach and his wife, Sandra Abrevaya, who had become activists for the fatal disease.

Has your participation in the film changed you, or maybe your approach to advocacy, in any way? I’ve had the privilege of meeting and getting to know a lot of people who persevere through very tough situations, and I think Brian and Sandra have restored my faith in the ability of a small group of people to change the world — if you are determined and you persevere and you understand how to tackle a problem.

 

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