Jon Stewart lives, laughs, and criticizes corporate pinkwashing on a new Daily Show

Jon Stewart kicked off the second episode of The Daily Show’s annual Pride Month spectacular with an update on the “hollow corporate pandering” that has haunted the endcaps at Target for the last few Junes.

Yet, as soon as people aren’t looking as closely, these valiant organizations upon which this great country was founded shutter DEI programs because, yeah, saying you care about equality doesn’t do shit for your bottom line and tends to make the loudest, most annoying customers even louder and more annoying. Principles aren’t really corporations’ forte. They’re much better at making money by selling products at inflated prices.

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