The $580 million vinyl movie disaster that destroyed an empire

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The RCA Selectavision was a catastrophic revolution in home entertainment.

ArticleBody:In 1954, RCA revolutionized home entertainment with the launch of the first consumer color television. While it took another decade for color TV to take hold widely, the release cemented RCA as a pioneer at the forefront of media technology. By 1985, a damaged and devalued RCA was acquired by General Electric, and 66 years of dominance in consumer electronics and communications was effectively over. So what happened? A $580 million gamble called Selectavision.

But to understand why this ambitious technology tanked an entire electronics company empire, Kevin first had to get his hands on a Selectavision and see what it could do. That’s where the trouble started. Can Kevin silence the loud banging inside his eBay-acquired player? How did RCA botch a prediction about a $7.

 

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