Anthropologie’s First Adaptive Clothes Are By and For Fashion Girls

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Halie LeSavage is the senior fashion and beauty news editor at Marie Claire, where she assigns, edits, and writes stories for both sections. Halie is an expert on runway trends, celebrity style, emerging fashion and beauty brands, and shopping (naturally).

proudly identifies as a"fashion girlie." She finds shopping and styling"therapeutic" and has built an audience of more than 140,000 followers by sharing clips of her colorful outfits on Instagram and. The brands she aspired to shop didn't reflect her identity back at her in advertising or required extra tailoring to be wearable.

Adaptive designs sold at major retailers are a welcome addition to a large, and largely overlooked, style cohort. While some studies valued the total market for adult adaptive clothing in the United States at $238 million last year, the category isn't nearly as commonly produced as plus, petite, or tall sizes. Few retailers have pieces catered to all abilities that also take major trends and personal style into consideration.

The disabled community loves fashion just like the rest of the fashion world. They don’t want separate collections, they just want to buy the clothes they normally buy from the retailers they love.piece of design feedback from the disability community became the team's design North Star, according to Srivastava.

Lockhart agrees that the designs strike a balance she hasn't found in fashion before. They're"extra comfortable and a lot easier to put on compared to other pieces I own, but made me feel put together, powerful,Anthropologie is also displaying its pieces with"adaptive features" right next to its other size categories, not hiding them somewhere else on the site.

 

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