Garfield at the World Premiere for Columbia Pictures and Alcon Entertainment’s film The Garfield Movie at TCL Chinese Theatre on May 19, 2024, in Hollywood.In these challenging times, the need for reliable local reporting has never been greater. Put a value on the impact of our year-round coverage. Help us continue to highlight LA stories, hold the powerful accountable, and amplify community voices. Your support keeps our reporting free for all to use. Stand with us today.
Similar to the broadcast television model, many streamers are selling ad space in hopes of churning more of a profit. The financial strategy really shined through during recent studio upfronts, with companies showing advertisers the projects they’ll be releasing in the coming months in hopes of striking advertisement deals.
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