The Eras Tour, which began in March 2023, is already the first to sell more than $1 billion in tickets, and is expected to more than double that by the time it concludes in Vancouver this December.
But a few bad reviews are unlikely to lead to a cruel summer for Swift – the album sold 1.4 million copies on its first day and broke every streaming record going, reaching a billion streams on Spotify within five days. Research group QuestionPro estimated that last year’s US dates generated $5 billion for the country’s economy. The US Travel Association said the figure may have exceeded $10 billion when hotel rooms, restaurants and other indirect sales were included.
Fans tracked it down after realising it lay close to the home of British actor Joe Alwyn, with whom Swift had a six-year relationship that ended last summer.
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