TikTok, Universal End Feud With Music Licensing Deal

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TikTok and Universal announced a new licensing agreement Thursday, ending a months-long dispute that saw popular music expunged from the social media platform.

The companies released a joint statement that said the new deal included "improved remuneration" for artists and songwriters under the Universal Music Group umbrella, and will also assuage concerns over the growth of AI-generated content on TikTok.

The deal "focuses on the value of music, the primacy of human artistry and the welfare of the creative community," he said. The deal wraps up closely watched negotiations that saw a breakdown earlier this year, with the companies -- two of the most powerful players in the music and tech industries -- publicly criticizing each other as they jockeyed for leverage.

Several weeks ago, the powerful and popular Swift returned some of her music to the app ahead of the release of her most recent album.

 

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