FILE - Dwayne Johnson attends the world premiere of “Black Adam” in New York on Oct. 12, 2022, left, and Oprah Winfrey appears at the Essence Festival of Culture in New Orleans on June 30, 2023. The nonprofit Entertainment Industry Foundation says the People’s Fund of Maui, which was started by Winfrey and Johnson to benefit survivors of the wildfires last summer, has given away almost $60 million over six months to 8,100 adults. FILE - Wilted palm trees line a destroyed property, Friday, Dec.
When Winfrey and Johnson launched the People’s Fund for Maui, which benefitted people who lost their homes in the wildfires, they committed $10 million and asked others to join them. At the time, the request was met with some criticism, given especially Winfrey’s wealth and extensive estate in Maui.
Over many years, the disaster response community has grown to trust direct cash transfers like these as a very useful tool, said Shannon Doocy, a professor at the Bloomberg School of Public Health at Johns Hopkins University. Despite initial fears of misuse, she said, research has shown cash transfers overwhelmingly benefit the intended recipients who spend it on essentials like housing and food.
Vierra’s family has tried to save all the money they’ve received, including from a GoFundMe that family members set up, direct gifts strangers sent to her daughter’s Venmo account and a gift from a fundraiser Fox News host Will Cain started. They will need that money — and more — to rebuild, though those plans are still very distant.that were set up immediately after the fires.
The foundation followed a disaster response plan it had crafted in 2019, in anticipation of a possible catastrophic event. It has paid out $89 million in grants so far, purposefully directing the majority of its support toward recovery and stabilization efforts which will extend over months and years. This is the work that direct cash transfers won’t address, including providing services, strengthening social support systems and rebuilding with the next potential disaster in mind.
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