In January 2022, I felt hopeful. Neil Young and Joni Mitchell had pulled their extensive back catalogues from Spotify after the influential podcaster Joe Rogan spread vaccine misinformation on the streaming platform., one of the world’s most popular podcasts, then hosted exclusively on Spotify, Rogan promoted baseless conspiracy theories about the COVID-19 vaccine.
But their resistance did not last. This month, after two years, Young returned his music to Spotify, and Mitchell has this week followed suit.is no longer available only on Spotify, after Rogan signed a reported $US250 million deal that allows it to be distributed on other platforms such as Apple Podcasts, YouTube and Amazon Music.
The Young/Mitchell boycott was just the latest failed attempt at protesting against Spotify, which was founded by the Swedish entrepreneur Daniel Ek in 2006. The platform gives fans access to almost all commercial songs ever recorded for free – or, if you choose the ad-free version, just $13.99 a month.
The Grammy Award-winning artist James Blake thinks he has a solution in Vault, a subscription service he launched last month after a series of viral tweets about the poor state of streaming royalty payments. Vault is a direct artist-to-fan platform. Listeners pay $US5 a month to have access to an artist’s “vault”, a database of unreleased material.
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