), a new comedy about the creation of Kellogg’s Pop-Tarts that’s directed and co-written by Seinfeld. The footage sees Kellogg’s compete against Post to try and come up with a beloved breakfast pastry.“Battle Creek, Michigan, 1963. Kellogg’s and Post, sworn cereal rivals, race to create a pastry that will change the face of breakfast forever.
Seinfeld co-wrote the script for Unfrosted with Spike Feresten, Andy Robin, and Barry Marder. Seinfeld and Feresten also produce the movie alongside Beau Bauman. “They’re all so talented and funny but honestly, the biggest thrill of the whole thing was Hugh Grant. He’s so damn funny,” Seinfeld said of the cast, via GamesRadar. “You should’ve heard us screaming at each other on set. I was saying to him: ‘You don’t know anything about comedy. You just know how to be witty in a pub. Here in America, we’ve got to get real laughs,'” he recalls, half-joking. He’d scream back: ‘I know a lot about comedy!’ It was one of the great gifts of making this.
Along with the aforementioned cast, Unfrosted also stars Daniel Levy, James Marsden, Jack McBrayer, Thomas Lennon, Bobby Moynihan, Adrian Martinez, and Fred Armisen.Brandon Schreur has been writing about comics, movies, television shows, and all things pop culture for roughly five years. He's a lifelong cinephile who spends way, way too much money buying Blu-rays and trade paperbacks. You can find him on twitter at @brandonschreur.
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