Here’s Why Beyoncé’s Limited Edition ‘Cowboy Carter’ Cover Features the Name ‘Beyincé’

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Beyoncé debuted a new cover for her album 'Cowboy Carter,' where she wears a sash that says 'Beyincé.' Learn why here.

Beyoncé’s Country Pivot Illuminates the Genre’s Black History — But Don’t Call It a…For the new cover, Beyoncé strikes a statuesque pose on a small, gray platform as she stands completely nude with nothing but a pageant sash covering her body.

“A lot of people don’t know that Beyoncé is my last name. It’s my maiden name,” she told Thomson. “My name was Celestine Beyoncé, which at that time was not a cool thing to have that weird name.” According to Knowles, a businesswoman and fashion designer in her own right, she is one of a handful of people in her family with that spelling of “Beyoncé” due to a clerical error on several of their birth certificates. Her brother and his children, including award-winning songwriter Angie Beyincé, spell their surname with an “I” instead of an “O.”

“I think me and my brother Skip were the only two that had B-E-Y-O-N-C-E,” she continue. “Because we asked my mother when I was grown, I was like, ‘Why is my brother’s name spelled B-E-Y-I-N-C-E? You know, it’s all these different spellings.’ And my mom’s reply to me was, like, ‘That’s what they put on your birth certificate.'” Knowles went on to reflect on asking her mother to demand a correction, but the reality of the times were that “Black people didn’t get birth certificates.

 

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