The Big Picture SXSW is an annual festival that dedicates days to celebrating both film and music, so what better way to present the world premiere of the music documentary This Is a Film About the Black Keys? From filmmaker Jeff Dupre, the doc explores the over-two-decades-long relationship between band members Dan Auerbach and Patrick Carney, the brains and creatives behind the four-time Grammy Award-winning band The Black Keys.
JEFF DUPRE: You know, it's really a story about friendship. It happens to be a friendship where these two guys have this incredible talent. They make music together, and they discover that and then the friendship sort of evolves out of it in a way. The great thing I think about the film, is that the music plays such a big role in telling the story.
DUPRE: We got everything, but you know, what happened is that when you do these projects, things bubble to the surface and it takes time. Last summer we got wave after wave of incredible material, and we were drowning in it, which was a very great problem to have. We really had to find the story in the material and sort of excavate it out.
AUERBACH: We were open-minded about everything. They had some ideas about certain things that might have been juicy to put in the movie, and we let it play out and made a decision at the end to leave some stuff off. A question I have for you guys is that AI is a thing that everyone is thinking about in Hollywood, the music industry is thinking about it, and I'm just curious about the two of you.
DUPRE: Well, for me, we haven't really in my industry. Apparently, there's some new AI software that can generate a rough cut of a reality TV show in like five minutes. I just would love to feed The Black Keys' 500 hours of footage into that machine and see what it comes out with, because I just don't think it would work. I don't know, just not how we make movies. Maybe someday I will, but it just really hasn't hit home yet for what I do.
CARNEY: Early on, when we were touring, we started five years before the iPhone, so it was like, if you show up in a city you'd have no idea where anything was. You'd have a mess of map quest printouts and then the actual road map, and then you would just have to guess where to go. There's a lot of towns that we've been to that we just don't even know anything about.
CARNEY: I mean, I just had a conversation about this yesterday, multiple times, but I was just like, "we have to stop feeding the crew pizza". We haven't had this discussion, but it should be obvious you can't keep giving people in their forties and fifties pizza for every fucking meal.
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