LOS ANGELES — Throughout the billion-dollar “Barbie” film, an instrumental version of Billie Eilish’s hit “What Was I Made For” weaves in and out, soundtracking the famous doll's existential crisis. In the final scene — no spoilers! — Eilish’s crackling, saccharine falsetto is finally heard atop the familiar piano. Cue the waterworks.
"Barbie” music has also earned three Grammy Awards, one Golden Globe and two Academy Award nominations in the original song category – more than any other film. In the current era, most “successful” soundtracks opt for that — like “Guardians of the Galaxy” and its 2014 “Awesome Mix Vol. 1” soundtrack, which hit No. 1 on the Billboard 200 with songs from the Jackson 5, David Bowie and Marvin Gaye. Musicals have also done well, like “La La Land,” and Disney hits like “Moana,” and “Frozen" — although the genre typically doesn't crossover to pop radio airplay.
“It’s not just finding who’s the most popular but finding incredibly talented artists that know how to create something that really does an extension of the storytelling,” she said. In January, “Murder” broke the Billboard Hot 100 — a career first for Ellis-Bextor — 23 years after the song’s release. By the end of that month, on TikTok alone, the track has been featured in more than 550,000 videos and the #MurderOnTheDancefloor hashtag has nearly 170 million views. In February, the viral song brought her U.S. television debut on “The Tonight Show with Jimmy Fallon.”She theorizes that her song has connected with a new audience because of its relationship to the film.
“The film is not a musical, but it was always going to have music at the heart of it,” says Mark Ronson, the executive producer of the “Barbie” soundtrack.
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