Marcus Theatres Chief Greg Marcus Says Predicting Box Office Is Harder Than Ever

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Marcus Corp. CEO Greg Marcus joked that the Milwaukee-based movie theater owner has hit on a new method for predicting box office. “We’re going to be holding a séance next week to figur…

Marcus Corp. CEO Greg Marcus joked that the Milwaukee-based movie theater owner has hit on a new method for predicting box office.

“We’re going to be holding a séance next week to figure out what the theater business is going to look like next year,” Marcus said during the company’s third quarter earnings call with

 

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