Scintilla Africa, a Nigerian tech startup, has launched a new product designed to help Nigerians in the diaspora send gifts to their loved ones in Nigeria. The gifting app called Pay It Forward , already has a global reach, with a presence in the United Kingdom, United States of America, Spain, Italy, Sweden, Ukraine, Denmark, and other countries to come.
“The diaspora remittance market is undeniably substantial, with an annual flow of over $20 billion. By facilitating the ability of Nigerians in the diaspora to shop with Nigerian businesses from anywhere in the world, we are achieving two crucial objectives: enabling local businesses to access the diaspora market and allowing Nigerian businesses to tap into the global gifting market as well.”
“Through PIF, organizations like the Lagos Food Bank & Nigerian Red Cross, with whom we have established a partnership, can gain the ability to receive support and donations from any location. This means that individuals like Toby in Nigeria can easily contribute essential items, such as groceries, to these organizations using a PIF ID which is like a username. They can get donated items from our retail partners.