The unparalleled enthusiasm helped propelto a massive, first place debut between $95 million and $97 million in North America, AMC Theatres said Sunday.
Swift, who produced the film, went around the Hollywood studio system to distribute the film, making a deal directly with AMC, the largest exhibition company in the United States. With her 274 million Instagram followers, Swift hardly needed a traditional marketing campaign to get the word out. The spotlight on Swift has been especially intense lately as a result of her relationship with Kansas City Chiefs tight end Travis Kelce. The two made separate surprise appearances on "Saturday Night Live" this weekend and were also photographed holding hands in New York.
The stadium tour, which continues internationally, famously crashed Ticketmaster's site and re-sale prices became astronomical. Pollstar projects that it will earn some $1.4 billion. The concert film offered fans both better seats and a much more affordable way to see the show for the first or fifth time. Prices are higher than the national average, at $19.89, which references her birth year and 2014 album, and ran closer to $29 a pop for premium large format screens like IMAX.
"This year has been marked by unprecedented experiences for movie lovers in theaters across this nation," O'Leary continued in a statement. "The 'Eras Tour' debut proves, yet again, that fans are eager to share other experiences in a communal way, with theater owners working creatively to build memorable moments in their cinemas."
Entertainment Entertainment Latest News, Entertainment Entertainment Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Source: billboard - 🏆 112. / 63 Read more »
Source: TeenVogue - 🏆 481. / 51 Read more »
Source: Variety - 🏆 108. / 63 Read more »
Source: THR - 🏆 411. / 53 Read more »
Source: DEADLINE - 🏆 109. / 63 Read more »