Setting the tone, the new sleek and shiny “Battista” by Italian carmaker Pininfarina is one of the first vehicles one sees when walking into the massive exhibit halls of the Geneva Motor Show.
The vehicle, which carries a price tag of around two million euros , was conceived for enthusiasts who have “money…and a really great passion for cars,” the sales rep said. Company chief Savni Okcu told AFP that most customers are businessmen, but there are also “some countries’ presidents, some celebrities.”
For the very high-end edition, which sells for 250,000 euros, the interior is encrusted with precious gemstones and “24-carat gold complete interior trims,” he said, adding that “special leather” can also be ordered, including from pythons, stingrays and crocodiles.Further along, the booth of Eadon Green is showing off another eye-catching modified model: a neo-retro vehicle that is, in fact, a re-bodied Rolls Royce inspired by the cars of 1930s France.