Learn what goes on behind the scenes of crafting and sustaining a successful Latin music festival from the most successful festival producers in the world.In the US when we launched Sueños, it was incredible feedback. We did 45,000 people per day, first year, and we had no idea what we were going to do. And we were just blown away. And to go into this year and see that grow. There’s a huge, huge need for consumption. But it’s completely different.
Next to John is my friend Chris, then out from Baja Beach, past suenos Coca Cola flow dynamics la familia on and on. Chris, can you tell us a little bit about your background and some of the festivals your work?Hi, everyone, thanks for coming. Um, yeah, so we launched a bunch of different festivals over the last 10 years. But specific to this panel, Baja Beach Fest launched about five years ago.
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