’s acting senior beauty and wellness editor, Hannah Coates, concurs. “Dôen’s cotton dresses have become a mainstay in my wardrobe,” she says. “I wear them during the day and at night. Great for curvy body types like mine, I’ve found the fitted bodice styles – which you can tighten and let out with many of the dresses’ drawstring waists – cinch in the waist and make the bust area look great, not to mention the cute floral prints and puff sleeves.
Not only do Dôen’s pieces offer ease for its customers, they are made with their impact on the planet and people in mind, too. “Very early on, we knew that a lot of fashion’s impact was in the materials, so we chose natural fabrications that are lower impact,” Kleveland explains, pointing to the brand’s use of GOTS-certified organic cotton and FSC-certified viscose.
From the start, supporting women across the supply chain has also been a key focus for Dôen, which works with audited and certified women-owned factories in countries including India, Peru, and Portugal. More recently, the brand has also partnered with , an initiative designed to empower women workers, embed gender equality in business practices and create systemic change. “Fashion is fuelled every day by the contribution of female labour,” Kleveland says of why this work is so important.’s acting senior beauty and wellness editor, Hannah Coates, is often seen in the brand’s signature puff-sleeved dresses.