The Big Picture With budget numbers in the nine-digit range far from uncommon in today’s blockbuster-oriented theatrical landscape, it’s time to look back on the first film to reach that colossal milestone, with visionary director and money-maker James Cameron’s Arnold Schwarzenegger and Jamie Lee Curtis-starring True Lies holding the Guinness World Record for being the first film to ever cost $100M.
‘True Lies’ Is Equal Parts Comedy & Action Movie Making what was contemporaneously considered the most expensive movie of all time meant that four-quad appeal wasn’t a preference, but a necessity. In order to capture the audience that would turn this film into a hefty profit, True Lies was going to have to appeal beyond the male majority that comprised Schwarzenegger’s previous hits Commando or Conan the Barbarian.
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