Drone video shows off large new X sign on top of Twitter HQ | Digital Trends

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ElonMusk has shared a drone video showing off the new X sign on top of the Twitter building in SanFrancisco. But the city has a problem with it.

Soon after Elon Musk tweeted a drone video showing a new white light in the shape of an X atop the company’s headquarters in San Francisco on Friday, the Associated Press reported that the city had decided to launch in investigation over concerns that the sign’s installation may have broken rules.

Recommended Videos A spokesperson for the city’s Department of Building Inspection told the AP that such installations require a permit for safety reasons and also to ensure “consistency with the historic nature of the building.” Though he didn’t reference the current controversy surrounding the new sign, Musk tweeted on Saturday that despite “rich incentives” to move X’s headquarters out of the California city, he insisted the company would stay in “beautiful San Francisco.”

Across its online products, Musk’s team has spent the past week replacing the iconic Twitter bird with the new X symbol as part of a big rebranding effort.

 

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