Balenciaga Is Back After Ad Scandal: ‘Making Clothes Is My Armor’

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A company comes back after a scandal

PARIS– It was unclear in December 2022 if the creative director Demna would weather the storm of controversy whipping around Balenciaga. The French luxury brand was pilloried for being exploitative after its holiday campaign showed images of children with teddy bears in bondage-evoking straps. One photo showed a court document upholding a Supreme Court decision condemning child pornography.

waffled in her support for the label; sales dipped. The brand, owned by luxury conglomerate Kering, said any association was unintentional and apologized repeatedly.Continue reading your article with

 

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