The sponsorship deal between defunct cryptocurrency exchange FTX and Taylor Swift was reportedly called off at the request of former CEOAccording to a July 6 report from The New York Times citing three individuals with knowledge of the sponsorship deal, Bankman-Fried was the one responsible fora roughly $100 million agreement with Swift prior to FTX filing for bankruptcy.
The report contradicts the narrative from many media outlets that Swift’s team had done its due diligence in considering the FTX deal before pulling out.
The sponsorship deal between defunct cryptocurrency exchange FTX and TaylorSwift was reportedly called off at the request of former CEO Sam Bankman-Fried (SBF), and not the singer-songwriter, as many reports have suggested.