Two of the Amazon series with the largest production budgets — "The Rings of Power" and "Citadel" — have enjoyed more success in attracting viewers, but that viewership came at a high cost of over $400 million and $250 million, respectively, per Bloomberg.There are also indications that viewership has been fleeting. "The Rings of Power," which is Amazon Studios’ most expensive production to date, only had a 37% completion rate according to The Hollywood Reporter.
Since Amazon launched its Amazon Studios division in 2010, the world’s largest online retailer has used its financial clout to back the production company’s projects with big-budget productions running mainly on its streaming platform, Prime Video. Amazon Studios has spent heavily on producing TV series that stream on Prime Video.