Mattel’s ‘Barney’ Film Starring Daniel Kaluuya To Be Adult-Focused, “A24-Type” Effort, Says Exec

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The forthcoming Barney film from Mattel Films to be produced by and star Oscar winner Daniel Kaluuya will be an adult-oriented, “A24-type” project, executive Kevin McKeon has revealed

, in which McKeon added that the Kaluuya-led feature will be “surrealistic,” in the vein of films by Charlie Kaufman and Spike Jonze.

“We’re leaning into the millennial angst of the property rather than fine-tuning this for kids,” shared the exec. “It’s really a play for adults. Not that it’s R-rated, but it’ll focus on some of the trials and tribulations of being thirtysomething, growing up with Barney—just the level of disenchantment within the generation.”

Taking the tale of the talking purple dinosaur in this direction underscores that Mattel is “here to make art,” McKeon said. Kaluuya attached himself to the project in 2019, sharing in an interview with Yahoo UK earlier this month that it remains in development given the “high standards” he sets for his efforts as both an actor and a producer.

 

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“We’re leaning into the millennial angst of the property rather than fine-tuning this for kids,” shared the exec. “Not that it’s R-rated, but it’ll focus on some of the trials and tribulations of being thirtysomething, growing up with Barney...”

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