Disney use of AI for Marvel TV series ‘Secret Invasion’ spooks Hollywood

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The use of artificial intelligence in the new Marvel superhero series “Secret Invasion” has sparked anxiety and anger in Hollywood, at a time when television and film writers are already striking over their uncertain futures. | AFP

“When we reached out to the AI vendors, that was part of it—it just came right out of the shape-shifting, Skrull world identity, you know? ‘Who did this? Who is this?'” he said.

The refusal of studios like Netflix and Disney to rule out allowing AI to replace human scribes was one factor that led to the writers’ strike, now in its eighth week. “I’m devastated, I believe AI to be unethical, dangerous and designed solely to eliminate artists careers,” he wrote.Jon Lam, a storyboard artist, said the use of AI was “salt in the wounds of all Artists and Writers in the WGA strike.”

Under the proposals, nothing written by AI can be considered “literary” or “source” material—industry terms that decide who gets royalties—and scripts written by WGA members cannot “be used to train AI.”

 

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