has been publishing lists of its most popular films and shows on a public website. The series and movies were ranked according to “popularity” — a nebulous metric the streaming service determined by counting the total number of hours of a show or a movie that its subscribers consumed. The film and show with the most hours consumed in a week was deemed the most popular that week. Every Tuesday, they updated the website.
If you are even slightly smarter than me at math, then you recognize there is an obvious flaw in this rubric: It favors long shows and movies. If 1 million Netflix subscribers all watch a movie that is 90 minutes longa movie that’s three hours long, then the three-hour movie will appear to be twice as popular on Netflix’s top ten lists purely on the basis of being twice as long and therefore accruing twice as many hours viewed.
To address this issue, Netflix just adjusted its Top 10 measurements. Now, the length of a show or movie will be taken into account in these measurements and the most “popular” titles will be determined according to “views” — the total amount of content consumed, divided by their runtime.
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