Barbie Goes to Bloomingdale’s: The Luxury Retailer Announces Barbie-Themed Collections, Pop-Up Shops Ahead of Greta Gerwig Film

📆 6/20/2023 11:36 PM
📰 Variety

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Once upon a time in New York City, the three shopping havens for those in the know were referred to, in the words of Blair Waldorf, “the three B’s”: Bendel’s, Barneys and Bl…

In honor of Greta Gerwig’s “Barbie,” which releases July 21, Bloomingdale’s decided to go all out in celebrating Mattel’s iconic plastic doll, who we can only assume would be a loyal Bloomies customer if she ever manages to

On June 20, the retailer announced a series of Barbie-themed exclusive products, collaborations and pop-up shops ahead of the film’s anticipated release on July 21.with the retailer’s in-house clothing brand Aqua — a retro and colorful lineup that includes everything from a pink plaid pleated skirt and pastel blue pantsuit, to a white tee embellished with the Barbie logo in pink glitter.

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