Warcraft’s Storytellers Are Reveling In Time — And Not Just Time Travel

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Blizzard Entertainment has given its storytellers more time and resources to hit more nuanced beats in the massively multiplayer RPG.

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“When we sit down and we look at what we want the campaign to be, we have some high level goals,” she says. “We have some high level stories, some high level arcs. We know we want certain characters in certain places.”But it’s a balance, she says - too much cinematic and players lose their involvement in the game.

“There’s many players that don’t read anything, don’t listen to the dialog, just as soon as they can they run off to the next quest bang,” she says. “So all that goes into figuring out this pacing.”Part of the pacing is doing their best to hide bits and pieces of the narrative, leaving files encrypted until players can actually get in to play the live game. While some of the stories have been available to play on test servers or to be sussed by out datamining, not all have gotten away early.

“When we first discovered we were going to be having additional opportunities to push content to our players” — the company announced an aggressive schedule of updates shortly after the latest expansion release, and has largely been sticking to it — “I think it very much lit up the narrative team.

 

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