Influencers overtaking journalists as news source: Report

The report found that 55 per cent of TikTok and Snapchat users and 52 per cent of Instagram users get their news from"personalities" — compared to 33 to 42 per cent who get it from mainstream media and journalists on those platforms, which are most popular among the young.

Lead author Nic Newman highlighted people like Britain's Matt Welland, who discusses current affairs and daily life on TikTok for his 2.8 million subscribers. This likely reflects Facebook's shift away from news-sharing towards a focus on friends and family, as well as young people's preference for more video-based apps like TikTok and YouTube.

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